Prices for American Airlines' main cabin seats have dropped amid macroeconomic uncertainty, the US carrier's chief strategy officer Steve Johnson has observed. Speaking during an earnings call on 24 April, Johnson noted that this year there has been "significant weakness in the part of our business that is very sensitive to economic conditions, that is super price sensitive, [or] for whom travel is really discretionary". He adds: "That tends to be the main cabin, and that is weak. And the other airlines have identified that it's a source of weakness for them. In those circumstances, you do see prices that are lower… That's going to continue to be the case until we understand which direction the economy is going." American chief executive Robert Isom notes that no customer "relishes uncertainty" when they are considering spending "hard-earned dollars" on holidays. The US major faces a similar quandary. "We're taking a very cautious – even a negative – approach to growth as we take a look out to the rest of the year," Isom says. "What does that mean? It means that we don't hire as much. It means we don't bring out as many planes, potentially. It means a reduction overall of economic activity." American in the first quarter of 2025 made an operating loss of $270 million, reversing a $7 million profit made in the same period a year ago. The Fort Worth-based carrier in the first quarter generated $12.6 billion in operating revenue, level with the total generated in the first quarter of 2024. Operating expense grew 2%, to $12.8 billion. Capacity was decreased 1% year on year. American ended the first quarter with $10.8 billion of total available liquidity, total current liabilities of $26.1 billion and total non-current liabilities of $41 billion. It disclosed on 24 April that it had withdrawn its full-year guidance, adding that it "intends to provide a full-year update as the economic outlook becomes clearer".

Air Canada has reshuffled its senior management team, assigning new responsibilities to three executives and swapping two of their roles. Executive vice-president and chief operations officer Craig Landry has been appointed as EVP and chief innovation officer. He will also serve as president of the airline's Aeroplan loyalty programme. The role of EVP and chief operations officer switches to Mark Nasr, who was previously EVP of marketing and digital. Nasr also previously held the role of Aeroplan president. Marketing responsibilities will be assigned to Mark Galardo, whose role changes from EVP revenue and network planning to EVP and chief commercial officer. Galardo retains an additional role as president of Air Canada Cargo. Air Canada describes the changes, which take effect on 1 May, as a "realignment" of senior executive management responsibilities. President and chief executive Michael Rousseau states that the airline is "well underway with its New Frontiers strategy" and that "in support of our growth programme, which will accelerate as new aircraft begin arriving late in 2025, we are realigning certain senior executive functions", adding: "These changes will reinforce our management structure by promoting cross-functional capabilities among our senior executives."

Boeing's commercial aircraft deliveries this year have already been affected by global trade skirmishes sparked by recently imposed US tariffs, specifically deliveries to carriers based in China. The damage might ultimately be confined to the US manufacturer's exports to China, or it might spread to its scheduled deliveries of new aircraft to countries in Europe. Nobody seems to be sure of what will happen next, and that includes Boeing chief executive Kelly Ortberg. "The only region that we have an issue with aircraft delivery today is China," Ortberg said on 23 April during an earnings call. "I can't predict where this is going to go. I don't know any better than anybody reporting." Ortberg is bracing himself for "potential retaliatory tariffs from other countries, which could affect our ability to deliver aircraft". He adds: "One thing that we have to watch is to make sure we don't see more countries in a similar boat as where we are with China. We're watching the EU." He notes that "many" of Boeing's customers in China have indicated that they will not take delivery of aircraft produced by the airframer. "We have approximately 50 China deliveries in our plan for the balance of the year," Ortberg says. "We're in close communication with our China customers, and we're actively assessing options for remarketing already-built or in-process airplanes. "For the nine airplanes not yet in the production system, we're engaged with our customers to understand their intentions for taking delivery. And, if necessary, we have the ability to assign those positions to other customers." A "reciprocal tariff to rectify trade practices" on certain products imported to the USA was signed on 2 April by US president Donald Trump, with implementation set for 9 April. An executive order signed by Trump on 9 April notes that China had announced that it would retaliate against tariffs specified in the 2 April executive order, which led to an 8 April executive order from the White House stipulating a raising of the tariff against imports to the USA from China. Cirium fleets data shows that one new 737 Max 8 (MSN 65275) was delivered to China Southern Airlines on 5 April, and one 777-200LRF (MSN 69512) was delivered to China Cargo Airlines on 8 April. On 22 April, data showed that six additional Max 8s were scheduled to be delivered to Chinese operators in April. By the next day, that number had dwindled to three. Boeing in response to a question about its scheduled deliveries in April advised that it will release commercial airplane orders and deliveries data for that month on 13 May. "We don’t preview airplane deliveries ahead of that milestone," it adds. Boeing finance chief Brian West noted during the 23 April earnings call that approximately 70% of the company's commercial deliveries this year are planned for customers outside the USA. "Specifically on China, it represents approximately 10% of our commercial backlog, and if we need to redirect supply to more stable demand, a strong market backdrop across the rest of the world still supports our planned production-rate increases," West says. He adds: "There is strong demand for these airplanes, and we are actively assessing options should we need to redirect the 41 China airplanes that are already built or currently in production." West warns that Boeing would be under additional pressure "if tariff-related impacts expand beyond China". Ortberg notes that "signs" indicate that there are "opportunities" for negotiated settlements between the USA and its trade partners. "I can't tell you the timing of when this is going to all get resolved, but I can tell you we're going to take proactive action and manage our way through it." He notes that it is likely that "both [Airbus chief executive] Guillaume [Faury] and I would welcome a non-tariff environment for both of us". "This isn't good for either company to be in this situation, or the industry."